Shintani Manabu (Editor)

Born in Tokyo in 1964. After working at the Department of Political Science, Faculty of Political Science and Economics, Waseda University, joined Bungeishunju Co., Ltd. in 1989. After working in the editorial departments of "Sports Graphic Number" and "Marco Polo", the reporter / desk of "Weekly Bunshun", and the editorial department of "Bungei Shunju", he became the editor-in-chief of "Weekly Bunshun" in 2012. With overwhelming scooping power, the magazine has grown into a medium that moves Japan. Since 2020, he has been appointed as an executive officer in charge of Shukan Bunshun Editorial Bureau and Number Editing Bureau. The dramatic half-life is detailed in the non-fiction "2016 Weekly Bunshun" (Kobunsha) by Ken Yanagisawa.


Fujiwara Hiroshi(Fragment Design)

Born in Mie Prefecture in 1964. From around 1982, he traveled to London and New York to deepen exchanges with leading figures in cutting-edge culture such as punk and hip-hop. As a musician who breathes new life into the club scene in Tokyo from the early 1980s, and as a producer who creates fashion rooted in streets and art from the late 1980s to the early 90s, he has had a tremendous influence on the cultural scene not only in Tokyo but also around the world. To exert. Currently, under the name of design studio "Fragment Design", he is collaborating with global maison brands and national brands.

Hiroshi Fujiwara and "Bunshun-ho" tabloid managing editor Manabu Shintani talk about branding theory in an era of extreme change: Part 1​ ​