POP BY JUN @ PARCO SHIBUYA The first is HIROSHI FUJIWARA
On November 22, a pop-up space in the corner of Shibuya Parco, which was newly opened, was unveiled today. The shop name is “POP BY JUN”. Operated as a pop-up space as the name suggests, Hiroshi Fujiwara was in charge of the first.
The origin of POP BY JUN's “POP” comes from Place + Occasion + Opportunity + Person. The communication design includes stylist Koichiro Yamamoto, and the interior of the store, architect Nobuo Araki. expand.
In the first stage directed by Fujiwara, collaboration items prepared for this time by "fragment design" are available. In addition to T-shirts and hoodies made with street brands such as “Anti Social Social Club ®” from Los Angeles, “GOD SELECTION XXX”, etc. Air Force 1 by triple collaboration of “CLOT” and boots made with “RED WING” (release date undecided) are lined up.
In addition, the SLR680 polaroid camera, which is considered to be rare in the vintage market, has been engraved with numbering and original leather, and updated to the luxury “FRAGMENT” edition single-lens reflex polaroid camera “Polaroid Fragment SLR680” and THUNDERBOLT PROJECT BY There are various items such as the popular game machine “Nintendo Switch” of black color by FRGMT and the stuffed toy of Pikachu which is almost life-size.
From the 19th to the opening of the exhibition for the people concerned, it was the same store where the inside was not visible from the entrance of the polished glass or from the exterior where the trash was separated across the glass. It was said that there were thousands of applications. Following the opening date, only those who win the entrance lottery on the 23rd and 24th will be open until December 8. The second content will be announced on December 2nd.
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